We Baby Bears

On April 18, we were able to enjoy the release of We Baby Bears at Cartoon Network.

Grizz, Panda and Polar Bear are back with a dose of crazy adventures. After the popular Cartoon Network series, We Bare Bears, there is the spin-off We Baby Bears. We still follow the bear brothers on their adventures, only now they are a lot younger. Inside a magical box, they search for fantastic new worlds, looking for a place to call home.

To introduce the series to the Belgian audience, Day One set up an influencer and media campaign. This consisted of several giveaways, promotional activations and influencer collaborations.