Next level unboxing with Na! Na! Na! Surprise

Na! Na! Na! Surprise, the 2-in-1 plush pom and soft fashion doll! To unbox, pop a confetti filled balloon to reveal a fashion-inspired, collectible plush pom. Unzip the pom inside out to uncover the first-ever soft, articulated fashion doll inside! Includes fashions and an animal-themed clip to attach easily to a backpack or purse.

Day One took care of the PR & influencer campaign, showing the new looks to the world. Not only mom blogs got their hands on the products, we also worked together with influencers like JustJade who made an awesome unboxing video.