Back 4 Blood

Back 4 Blood is a zombie first-person horde shooter video game developed by Turtle Rock Studios and published by Warner Bros. Interactive Entertainment. It features co-operative gameplay and player versus player (PvP) combat. Back 4 Blood is the spiritual successor to the very first Turtle Rock Studios game, Left 4 Dead.

Day One took care of the full marketing (TV, YouTube – including Masthead – Facebook/Instagram, DV360, etc) and PR campaign in Benelux, as well as setting up a team of Twitch streamers to highlight the extreme replayability and fun co-op aspect.